We all know the question, “what’s in it for me?” It’s the eternal quandary that all marketers are on a mission to answer. If they can explain what’s in for me to do or buy something, their job is done. But what if we rolled that question on its head and asked, “what’s in it for you, and me, and even them? When it comes to a green or sustainable commute, there happens to be a LOT it in for you, me, your neighbor and the person who sits across from you on the T. For you, it’s more convenient and economical way to commute. For your neighbor or the person across from you on the T, you are helping the environment and reducing traffic congestion by using a sustainable travel mode and NOT driving alone in a car. For that action, we at the Alewife TMA believe you should be rewarded.

Thank you to our members, partners, and green commuters who collectively made 2023 an excellent year for the Alewife TMA! Together, we celebrate the progress made towards sustainability in the Alewife & Fresh Pond area. Please take a moment to view our 2023 Recap which highlights the impact of the past year, We look forward to continuing our collaborative efforts in transforming our region into a space where multimodal transportations options are available for everyone.

It's officially winter! Are you ready for the snow and ice? Is your car ready? Join Luis Mejia, Fleet Mechanic at TransAction Associates & Corporate Shuttles, as he shares some winter car maintenance and safety tips.

The Alewife TMA was thrilled to meet with Erin Shields of Longfellow to discuss Longfellow's dedication to environmental sustainability and the value of TMA membership for the tenants and employees at 100/125/150 Cambridgepark Drive.

World Car-Free Day 2023 was a huge success! Organized in a variety of ways around the globe, every event shared the unifying goal of reducing the number of cars on the road. The Alewife TMA participated in MassCommute's 2023 Car-Free Day, the Commonwealth’s Coalition of 15 TMAs to promote and celebrate Car-Free Day in Massachusetts. Commuters who participated helped to make a positive impact on the environment and contributed to a greener Bay State!